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ABO Gear had its humble beginnings a decade and a half ago in 1995. By the way, ABO stands for... Australian Beach Outdoor. Their mission was to make outdoor life more comfortable. Enjoying the great outdoors with products designed for performance and function was their vision. They stuck to their dream and from there their ABO Family of products began to grow. In 2004 they entered the pet market. With their outdoor focus it was natural progression to provide pets with the same rugged gear. their experience in using performance fabrics, heavy stitching, and waterproofing came in very handy, and they really had fun designing and testing pet products. In 2008 they launched their Natural Products Division. Since then their mission has been to create Green & Earth Friendly Pet Gear. Their “Aussie Naturals” brand was formed by seeing too much synthetic and man-made gear in the marketplace. By using: jute, wool, cotton, coconut fiber, natural gum rubber and leather in their products, they are ensuring a long and healthy Eco Sustainable future. In 2010 their Outback Jack line was launched. Inspired by watching tons of scrap fabric being trucked to landfills, Outback Jack is the embodiment of the “Recycle Revolution” theory. Fabric that was destined to be dumped in the landfill is given a second life as dog toys, travel bowls, etc. They test all products with their own dogs and have formed a partnership with Barking Hound Village Foundation (BHVF) in Atlanta. BHVF is an organization that rescues dogs slated for euthanasia in local city and county shelters and gets them into No-Kill rescues across the East Coast. From Pit Bulls to Chihuahuas, and all manner of dogs in between come through BHVF’s doors, and they test out their products with their ruff and ready dogs. Their continued pursuit to create products that minimize their carbon footprint, drive them on a daily basis. If they can make it in a natural material that is functional they do, it’s that simple, so it’s “Good for the Dog: Good for the Planet and Good for the Wallet.”